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FAQ

What is the MSc Marketing & Management in Sport Organizations?

This program is designed for students who want to build careers at the intersection of sport and business. It covers the marketing, management, and commercial dimensions of sports organizations — whether professional clubs, federations, sports brands, or event agencies — preparing graduates for leadership roles in this fast-growing industry.

Where is the program taught and in which language?

The program is delivered full-time in English on the Toulouse campus, making it accessible to international students.

How long is the program and who is it for?

The 2-year track is for students with a 3-year Bachelor’s degree (180 ECTS) or 120 ECTS and 3 years of professional experience. The 1-year track requires a 4-year Bachelor’s degree (240 ECTS) or equivalent. Both tracks start in September.

What will I study?

The curriculum combines core business management disciplines with sport-specific topics including sport marketing, sponsorship strategy, sport event management, digital communication in sport, the economics of sport organizations, and the management of sport brands and rights.

What degree will I obtain?

Graduates receive a ‘Diplôme d’Etudes Supérieures en Management Stratégique International’, a state-accredited French Master’s degree, backed by TBS Education’s Triple Crown accreditations (AACSB, AMBA, EQUIS).

Why study sport management at TBS Education in Toulouse?

Toulouse hosts world-class sports organizations and events, offering a stimulating environment for industry connections. TBS Education also has a dedicated Center of Excellence in Sport and Society, providing students with research-based insights and professional networks in the sector.

What are the career opportunities after graduation?

Typical roles include Sport Marketing Manager, Sponsorship Manager, Sport Event Manager, Commercial Director in sports clubs, Communication Manager in sports federations, and Business Developer for sports brands. 87% of MSc students at TBS Education find a job within 4 months of graduation.

What are the admission requirements?

Since the program is taught in English, applicants must demonstrate English proficiency: IELTS 6+, TOEIC 750+, TOEFL 70+, Cambridge B2+, or Duolingo 110+. Native English speakers or students who completed their studies in English are exempt.

What is the application process?

Submit your online application with required documents (CV, motivation letter, transcripts, passport copy), pay the €100 non-refundable application fee, attend a motivational interview, and receive your decision within a few weeks.

How much does the program cost?

Tuition is €25,650 for the 2-year program and €19,500 for the 1-year track. The International Student Office is available to support international students with settling in and managing administrative procedures.