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This program trains marketing professionals to design and execute data-driven digital strategies across all channels. It covers e-commerce operations, digital advertising, CRM, analytics, SEO/SEA, UX, and omnichannel strategies, equipping graduates to drive growth in digital-first organizations.
The program is delivered full-time in English on the Toulouse campus.
The 2-year track is for students with a 3-year Bachelor’s degree (180 ECTS) or 120 ECTS and 3 years of professional experience. The 1-year track requires a 4-year Bachelor’s degree. Both tracks start in September.
Topics include digital strategy, e-commerce management, performance marketing (SEO, SEA, display), CRM and marketing automation, data analytics, customer experience and UX, social media marketing, digital project management, and a Master’s dissertation.
Graduates receive a ‘Diplôme d’Etudes Supérieures en Management Stratégique International’, a state-accredited French Master’s degree recognized by the Ministry of Higher Education, Research and Innovation.
Students work with industry-standard tools across analytics, automation, and e-commerce platforms, gaining hands-on experience relevant to the demands of digital marketing roles at leading companies and agencies.
Graduates pursue roles such as Digital Marketing Manager, E-Commerce Manager, SEO/SEA Manager, CRM Manager, Performance Marketing Manager, and Growth Hacker. 87% of MSc students at TBS Education find a job within 4 months of graduation.
IELTS 6+, TOEIC 750+, TOEFL 70+, Cambridge B2+, or Duolingo 110+. Exemptions apply for native English speakers or students who studied 100% in English.
Apply online with CV, motivation letter, transcripts, and passport copy. Pay the €100 non-refundable application fee, attend a motivational interview, and receive your decision.
Tuition is €25,650 for the 2-year program and €19,500 for the 1-year track. The International Student Office is available to assist international students in settling in Toulouse and navigating administrative procedures.