Masterclass online: Exploring the Potential of AI in Digital Marketing

• DATE: 17th, April 2024
• TIME: 5pm (Barcelona time)

Masterclass: Exploring the potential of AI in digital Marketing

Have you ever thought about all that AI can bring to the field of digital marketing? This is your moment to discover it with TBS Education – Barcelona. In the one-hour online masterclass: EXPLORING THE POTENTIAL OF AI IN DIGITAL MARKETING, where we will discuss exciting topics such as:

• AI was born thanks to Digital Marketing
• How AI is used today in Digital Marketing (Cambridge Analytica Case)
• Practical tips on using AI in Digital Marketing
• How AI could be used in Digital Marketing in the future

Join us as we delve into AI’s limitless possibilities and get the answers you need to achieve groundbreaking results in the digital marketing landscape. Also, the online masterclass: EXPLORING THE POTENTIAL OF AI IN DIGITAL MARKETING will be the perfect opportunity to find out all the details about our MSc Digital Marketing & Analytics program.

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Masterclass delivered by Prof. Olivier Buigues

MSc Digital Marketing & Analytics – Program Manager

Professor at TBS Education – Barcelona since 2008 and coordinator for the Digital Marketing track (Bachelor in Management).

Olivier Buigues obtained a Bachelor’s Degree in Economics at the Université Libre de Bruxelles and studied a Master’s in Business Administration and Management (Oxford-Madrid-Paris) at ESCP Business School.

Specialties: Strategic Planning, Product Marketing and Management, Partnerships, Lean Startup & Agile, Business Development, KPIs, CRM & Metrics, Sales Funnel Design, SEO, SEM & Social, Negotiations, Data Science, IA and Change Management.

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